Strategy & Business Advice for Solopreneurs & Small Businesses

Create a business with personality.

Identity crisis

Does your business have an identity crisis?

When a new coach comes on the scene, breaking into the market is a massive challenge - one that can be frustrating and can kill your business before it launches. 

This is where having clear messaging and effective content strategy makes the difference. 

It doesn't matter if you are brand new in the coaching space, or launching a new product or service, or need to scale, copywriting and content strategy plays a critical role. 

experience the power of clarity

Brand Identity & Messaging Guide


The Brand Identity & Messaging Guide forms the foundational messaging for your business. It brings tremendous clarity and direction to your marketing, and can be given to anyone on your team who has a hand in your marketing strategy. 

This 35+ page guide includes your:

  • Brand Narrative
  • Customer Persona
  • Brand Archetype
  • One-liner
  • Word Bank
  • Taglines
  • Extensive Marketing Playbook

$3,000 USD

Build your audience with confidence

Website Wireframe & Content Strategy


With your foundation messaging in place,  together we will turn it into website copy and content that attracts your ideal client builds your authority. 

  • Use the StoryBrand framework to engage leads on your website
  • Attract your ideal client
  • Add value to your ideal audience
  • Sell your products using your core messaging

Call for pricing.

coaching & accountability

Elite Edge Business Consulting


Elite Edge will give you everything you need to build an exceptional business strategy and the accountability to implement the strategy. This done-with-you consulting is offered through a group accelerator and or as a 1-on-1 consultation.

Elite Edge Accelerator: 8 weeks 

  • Get your foundational messaging, brand archetype, & website wireframe.
  • $2,000 USD

1-on-1 Consulting

  • Weekly coaching and accountability on business strategy and sales. 
Learn More

ai Powered Content marketing

Content Generator


Content marketing is a critical piece of the marketing strategy - especially for coaches. 

Using the Content Generator system you can get custom blogs & emails for fraction of the price that an agency charges. 

Starting at $175/month

Learn More


Join a Growing Number of Success Stories

Guessing at what works, isn’t our strategy. Here are some kind words from clients who have seen the power of exceptional copy and content strategy.

  • Ray Petkau

    Ray Petkau

    NHL Hockey Agent
    Thom is without a doubt a marketing genius. He has the ability to explain ideas and concepts in easy to understand language.
  • Jeremy Wiens

    Jeremy Wiens

    Realtor | Wiens World
    Working with Thom took the complexity of marketing. He took the time to get an understanding of who I was trying to reach.
  • Suzanne Taylor-King

    Suzanne Taylor-King

    Business Coach
    When it was time to upgrade my offers and my packages, Thom was the natural choice. Not only has it upped my confidence but also my income!
  • Marlene Loeppky

    Marlene Loeppky

    Business Consultant
    Working with Thom was a dream! After he coached me through the StoryBrand Livestream I knew he was the person to design my website.
  • Raul Tirado

    Raul Tirado

    Business Made Simple Coach
    As a new BMS coach, I was overwhelmed with kick-starting marketing for my new business. Thom developed my business's brand identity and messaging.


Let's bring your wisdom to the world.

Your journey to marketing mastery starts with a 20-minute phone call.


Stage 1: Messaging

Get the words you need to communicate clearly.


Stage 2: STAGING

Put it into action to attract and inform your ideal audience.


Stage 3: SELLING

Use your brand messaging to invite your clients into a story of transformation.


Free Coaching for Coaches, Consultants, and Fractionals


Many coaches, consultants, and fractionals struggle to generate the leads they need to create a sustainable business. There's a proven process for everything out there, but at the end of the day the strategy that is relational wins. 

Check out Strategy Design Workshops and learn about leveraging your network for lead generation, how to write a clear, concise, and compelling offer and ultimately build the consulting business you have dreamed about. 

Register once. Attend as often as you like!

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STRATEGY DESIGN WORKSHOPS | 2nd & 4th Wednesday of every month at noon CST

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