Strategic Content & Copywriting for Coaches
Create a business with personality.
Identity crisis
Does your business have an identity crisis?
When a new coach comes on the scene, breaking into the market is a massive challenge - one that can be frustrating and can kill your business before it launches.
This is where having clear messaging and effective content strategy makes the difference.
It doesn't matter if you are brand new in the coaching space, or launching a new product or service, or need to scale, copywriting and content strategy plays a critical role.
experience the power of clarity
Brand Identity & Messaging Guide
The Brand Identity & Messaging Guide forms the foundational messaging for your business. It brings tremendous clarity and direction to your marketing, and can be given to anyone on your team who has a hand in your marketing strategy.
This 35+ page guide includes your:
- Brand Narrative
- Customer Persona
- Brand Archetype
- One-liner
- Word Bank
- Taglines
- Extensive Marketing Playbook
$3,000 USD
Build your audience with confidence
Website Wireframe & Content Strategy
With your foundation messaging in place, together we will turn it into website copy and content that attracts your ideal client builds your authority.
- Use the StoryBrand framework to engage leads on your website
- Attract your ideal client
- Add value to your ideal audience
- Sell your products using your core messaging
Call for pricing.
coaching & accountability
Elite Edge Business Consulting
Elite Edge will give you everything you need to build an exceptional business strategy and the accountability to implement the strategy. This done-with-you consulting is offered through a group accelerator and or as a 1-on-1 consultation.
Elite Edge Accelerator: 8 weeks
- Get your foundational messaging, brand archetype, & website wireframe.
- $2,000 USD
1-on-1 Consulting
- Weekly coaching and accountability on business strategy and sales.
ai Powered Content marketing
Content Generator
Content marketing is a critical piece of the marketing strategy - especially for coaches.
Using the Content Generator system you can get custom blogs & emails for fraction of the price that an agency charges.
Starting at $175/month
MEET MY AUDIENCE
Join a Growing Number of Success Stories
Guessing at what works, isn’t our strategy. Here are some kind words from clients who have seen the power of exceptional copy and content strategy.
Ray Petkau
NHL Hockey AgentThom is without a doubt a marketing genius. He has the ability to explain ideas and concepts in easy to understand language.
Jeremy Wiens
Realtor | Wiens WorldWorking with Thom took the complexity of marketing. He took the time to get an understanding of who I was trying to reach.
Suzanne Taylor-King
Business CoachWhen it was time to upgrade my offers and my packages, Thom was the natural choice. Not only has it upped my confidence but also my income!
Marlene Loeppky
Business ConsultantWorking with Thom was a dream! After he coached me through the StoryBrand Livestream I knew he was the person to design my website.
Raul Tirado
Business Made Simple CoachAs a new BMS coach, I was overwhelmed with kick-starting marketing for my new business. Thom developed my business's brand identity and messaging.
START HERE
Let's bring your wisdom to the world.
Your journey to marketing mastery starts with a 20-minute phone call.
1
Stage 1: Messaging
Get the words you need to communicate clearly.
2
Stage 2: STAGING
Put it into action to attract and inform your ideal audience.
3
Stage 3: SELLING
Use your brand messaging to invite your clients into a story of transformation.
MASTER YOUR MESSAGE
Free Coaching for Coaches
Many entrepreneurs struggle to understand how to clarify their messaging and that troubles me. This is why I started offering free StoryBrand training on the first Wednesday of each month.
Understanding storytelling creates powerful and effective marketing strategies. I want to teach it to you so your coaching business can grow.
Register once. Attend as often as you like!
- Learn the clarifying power of the StoryBrand Framework.
- Put your foundational messaging into action with the Marketing Made Simple Checklist.
- Discover how to sell by making your customer the hero of your brand story.
- Build the business of your dreams, by attaching a loyal audience of friends.
