Story-Based Marketing and Strategy
The success of your business starts with understanding story.
How do you feel about your marketing?
- Are you WORRIED that it sounds like everything else out there?
- Are you OVERWHELMED trying to come up with fresh ideas?
- Are you FRUSTRATED by how complicated it seems?
- Are you ANXIOUS that it feels like your strategy is just "best guesses?"
Guessing is not a strategy.
You need a strategy.
Story-based marketing makes all the difference!
Increased Engagement
The human brain is wired for story. When you understand how to use the rules of good stories in your marketing, it will engage with your customers in powerful ways.
A scripted strategy
A clear Brand Message gives you a repeatable framework to write clear, consistent copy over and over again.
Corporate clarity
Your Brand Message isn't only for external marketing - it will give your staff and employees a crystal clear vision of where you are going as a company.
Let's write and use your brand's unique story.
Brand Messaging & Identity
Before you invest $15,000 on a new website make sure your messaging is rock solid. You need a good understanding of your brand identity before launching a website or new product.
When you know your brand identity and your ideal customer, marketing is the "conversation" they have.
starting at $1800
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Marketing Infrastructure
Once you have a firm understanding of your brand identity and messaging, we can strategize on how to translate it into a full strategy.
- Websites
- Social Media
- Email Marketing
- Sales Funnels
- Lead Generators
- Paid Advertising
STARTING $1500/month
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Fractional CMO Services
If your company has grown to the point that you need on-going marketing direction, but isn't at the place to hire a full time CMO, a fractional CMO is the perfect solution.
A fractional CMO provides strategy, project and talent management for your marketing needs.
Schedule a call to hear how I help businesses create sustainable marketing systems.
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How We Work Together
1.
Schedule a 30-minute Exploratory Call.
2.
We discuss a strategy that makes the most sense for your business.
3.
I show you how to use story based marketing to transform your business.
Schedule a call
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Why I'm passionate about story telling in marketing.
Websites are expensive, social media takes a lot of time to get right, and marketing in general can feel like mix of magic, fate, and sweat. But there is a way to take some of that mystery and wasted effort out of marketing.
As a StoryBrand Certified Guide, I will help you connect with your ideal customer by using the power of stories in your messaging and marketing.
I know what it's like to have a great solution get lost in the noise of marketing. The great new is that I have seen StoryBrand work and can't wait to engage your business, brand, or non-profit to help you implement these principles into your business.
Kind words from great clients
For the past four years I have neglected updating our website and media marketing strategy because the task felt so daunting. I have often felt overwhelmed at the scope of what it entailed- hours on my part "supervising" the project. Thom sat down and listened to my desire of how I wanted our company to be represented and implemented it all.
Carla Loeppky | Hardscapes LTD
Thom is without a doubt a marketing genius. He has the ability to explain ideas and concepts in easy to understand language. Our corporation is very happy to utilize Thom's services.
Ray Petkau | CEO - Alpha Hockey Inc. NHLPA Certified Player Agent
Working with Thom took the complexity of marketing and broke it down so it is simple and easy to understand. He took the time getting an understanding of who I was trying to reach and what that client looks like and paying attention to the details about what I wanted to get across was essential, and he nailed it.
I would highly recommend him, he is open to changes, was knowledgeable and listened to my concerns.
Jeremy Wiens | Realtor Wiens World
